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written by: Aaron H. Bynum published: January 28th, 2009

Strawberry Shortcake's latest adventures come in the form of reversed fairy tales. This latest home video release includes stories akin to "Sleeping Beauty" and "Rapunzel," with 'Strawberry Shortcake' characters naturally taking up the key roles. At present, the Shortcake brand remains under the ownership of American Greetings.

written by: Aaron H. Bynum published: May 7th, 2008

The girl's-skewed 'Strawberry Shortcake' brand, has recently come under the guidance of European licensing and publishing group Plus Licens AB ('Asterix,' 'Peanuts,' 'Totally Spies'). DiC Entertainment and American Greetings are hoping that the increasingly successful 'Strawberry Shortcake' franchise will tap into a wider European audience.

written by: Aaron H. Bynum published: August 8th, 2008

This time pulling together her own rock/pop band, Strawberry Shortcake and a couple of her gal pals are trying out for a local talent show. The latest home video release featuring the popular princess of sweets, "Rockaberry Roll" hopes to tout the familiar notes of friendship and perseverance for listening audiences. A soundtrack release is also planned.

written by: Aaron H. Bynum published: September 7th, 2009

The first computer animated home video release of the re-branded Strawberry Shortcake property hits retailers this month. 'Sky's the Limit', distributed by 20th Century Fox Home Ent., reintroduces the citizens of Berry Bitty City to preschool audiences. Also, Hasbro's new assortment of dolls and playsets have already surfaced for the fall season. Video trailer inside.

written by: Aaron H. Bynum published: September 19th, 2007

Since being redesigned and marketed through new media strategies, the Strawberry Shortcake brand has reportedly earned more than $2 billion in worldwide sales, over the past four years. With hundreds of licensees and a formidable arsenal of home video animations, books, films and toys/dolls, Strawberry Shortcake features a rosy-cheeked girl and her many friends whose boundless energy have delighted girl audiences across the globe.

written by: Aaron H. Bynum published: July 9th, 2008

Set for the fall season of next year, American Greetings Properties (AGP) is planning to update and redesign the entire Strawberry Shortcake brand; giving a new look to the animated properties, its characters, and the world in which they interact. With a new design, a computer animated feature film up for release, and much more, AGP is very keen on keeping up-to-date it's multi-billion dollar brand.

written by: Aaron H. Bynum published: January 8th, 2005

DIC Entertainment has announced that the profitable franchise 'Strawberry Shortcake' is slowly becoming a success with international ditributors. Television broadcasters in Asia and Europe and other areas of the world are pulling in very good ratings for the TV specials licensed to them via DIC.

written by: Aaron H. Bynum published: November 21st, 2008

Cookie Jar Entertainment ('Johnny Test' and 'Strawberry Shortcake') has recently promoted three key executives within its consumer products division that will affect the marketing, promotion and creative design of the company's animated titles as they head to retail. These promotions also touch on business development and international licensing.

written by: Aaron H. Bynum published: May 21st, 2010

Animation line-up for the new kid's cable network The Hub. Program executives have unveiled several new, original animated series and animation acquisitions currently slated for the channel's October 2010 transition. Among them: Quran-based 'The 99,' property revamps 'G.I. Joe Renegades' and 'My Little Pony,' preschool series 'Maryoku Yummy,' and the anime series 'Deltora Quest,' among many more. Complete series summaries inside.

written by: Aaron H. Bynum published: August 24th, 2007

Come late September, Saturday mornings on CBS will be re-branded as KEWLopolis, a new multi-platform effort from the CBS Television Network and DiC Entertainment. New programs such as 'Sushi Pack' and 'Dino Squad' will later join a revised programming block whose demographic will reportedly diversify in the forthcoming months. Complete program descriptions and program schedules for the 2007-2008 slate are inside.